Text Message Helped Me Close A Sale All Through Text Messaging

Recently, I had a prospect that I was very close to signing a deal with. Everything had been discussed and workout. It was time to sign paperwork. When I called him to arrange for a meeting to do just that, he answered my call while he was in the emergency room of the local hospital. Naturally, he was rushed on time and short on details. His daughter had been in a very serious car accident. As a parent I felt sad for my prospect’s fate. I genuinely wanted to know how his daughter was doing, but I didn’t want to

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Are Customers Ok or Annoyed With Business Text Messages?

  Is Text Messaging Customers OK or Annoying? New Survey Provides Answer A lot of businesses are scared to send text messages to their customers. And I get it. It’s just so many companies doing text message marketing wrong. The good news is, there’s no reason to shy away from text message marketing.  The 2014 Businesses Texting Customers Survey shows a surprising number of customers actually want text messages from businesses. So the big question. Should you send text messages to your customers? The good news is, only 30% of the participants said “NO” to text messages from businesses. Most

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If You Own A Business, Work In A Business, You Must Read This: Business Tips

What you are about to read, may save your life! I am not kidding! We rely so much on technology and if you are not careful, it could come back to bite you! The Business Tips listed below need to be shared with your friends, co-workers, and friends. For anyone of you that has any documents, pictures, or any important files on your computer,  you need to back it up. I always thought that saving my documents on the computer was perfectly fine. Boy was I wrong! I rarely used a USB or any sort of cloud services to save

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$0.007 Cost to Advertise by Mobile VERSUS Facebook of $3.50

It costs more to market new products than it costs to market existing products. So why are you spending money on banner ads seen by blind people only? I am talking about banner ads and how in the reality only 0.001% of people ever click them. Whereas 98% people click text messages.   As small businesses, we need to be smart in evaluating where our marketing money is being spent.   A company that wants to market and established product line is looking to spend between 5-10% of the overall annual sales revenue.This means if a company wants to market an

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Why Mobile Marketing is Good for E-Commerce Stores

Mobile marketing for e-commerce websites can increase customer loyalty and reduce your marketing costs. Did you know that it is 6 to 7 times more expensive to acquire a new customer than keep an existing one? What does this mean for e-commerce stores? Imagine this scenario: You are currently paying $1.80 for CPC for the key term “buy vintage shoes”. You have an average of 150 visitors each day to your site. $1.80 x 150 = $270 each day for google ad words. Lets say 10% of the 150 people buy, that is 15 people who buy $50 shoes. 15

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Stop Being Stupid- Follow Up With Everyone

Why don’t sales people follow up with potential customers and current customers on a regular basis or sometimes even at all? Good question, right? It seems that you would want to follow up and have a seamless system in place to do just that!  You are on commission, why are you letting money walk out the door because you are missing one of the most important pieces of the puzzle. Sales people, by nature do not like to be told no. We are mostly the “A” type personality and face it, we think that we know it all. When someone

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